So Schnitzler drilled down deeper and discovered that most of his repeat referrals came from other businesses. "I tried asking my clients to have me in mind when they hear someone needs a website, and while they all agreed to do so, nothing really changed." "I noticed that while some clients send me their friends once in a while, they not really consistent," Schnitzler said. Schnitzler told Business Insider that the strategy he used to reach this level of financial success was focusing on building his client base through referrals. As a full-time freelancer, Schnitzler now makes well over $200,000 a year, he said. Sam Schnitzler, a website consultant and the owner of the website-design firm Universal NYC, has been a successful web designer for over 17 years. Visit Business Insider's homepage for more stories.Ending with a clear question also keeps the conversation going, he said.Though he offers a lot of information about his services up front, Schnitzler leaves some air of mystery to get prospective partners to respond.He noticed that most of his clients came from referrals from other businesses, so he developed an email that would entice businesses to strategically partner with him.Sam Schnitzler is a successful freelance web designer.
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